Bulk Messaging is the dissemination of large numbers of SMS for delivery to mobile phone terminals. It is used by media companies, enterprises, banks (for marketing and fraud control) and consumer brands for a variety of purposes including entertainment, enterprise, and mobile marketing. Bulk SMS can be used by business owners, community groups, marketing agencies or anyone wishing to communicate with a large group of people.  Bulk SMS allows you to measure the impact of your sent messages, you can track your delivery reports and if you include a link, you can measure the amounts of hits and/or sales the SMS led to. You can use bulk SMS to send reminders, update customers, send promotional offers or incentives, run competitions, offer customers coupons, confirm bookings or confirmations.  The uses for Bulk SMS are endless!